Category Archives: Surveys & Reports

2016 Event Management Innovations – Survey Report

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Azavista, provider of user-friendly event management solutions, has completed its 2016 survey of corporate event managers and conference planners. The survey identified the key trends and innovations that are driving event management this year. 150 event professionals participated in the survey, sharing their individual perspectives on the state of event management.

According to the Azavista survey “2016 State of Event Management”, 85% of event planners are executing more or the same number of events in 2016 as they did in 2015. Less than 15% expect to have fewer events this year. This speaks to the continued importance of face-to-face events and the value that they consistently bring to companies2016 event management innovations.

“There has been a great deal of discussion about the continued importance of events. Given the availability of online collaboration tools and on-demand content,  there are many alternatives to face-to-face. However, its clear that these tools are supplements that provide great value, not replacements for face-to-face,” noted JP van der Kuijl, Azavista CEO.

The survey also revealed that most event planners – as much as 90% – are still relying heavily on spreadsheet and manual processes that tend to be error-prone. Subsequently, 65% of these event professionals indicated that better tools would help them be better event managers.

As a result of the survey, Azavista has developed a special Kick-Start program to help event managers transition away from manual processes and quickly get up and running with better tools.

About Azavista

Azavista was founded in 2011 and is headquartered in Amsterdam, The Netherlands. It is the brainchild of Web and IT specialists, as well as a team of travel and tourism industry professionals. Azavista believes that the future of travel and event planning is evidence-based. The company’s mission is to provide a tool that will help industry professionals around the world make bigger and better decisions. Azavista aims to facilitate travel and event planners in successfully overcoming budgetary and organizational challenges by using technology and data combined.

Press Contact: Shelby Torrence, Azavista, shelby@azavista.com +31 (0)20 8464066

 

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Group Flight Reservations: Trends, challenges and technology recommendations

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Price, flexibility and complex processes, the main hurdles for group flight reservations

Azavista releases its survey and industry report “Group Flight Reservations: Trends, Challenges and Recommendations”

Amsterdam, 1 April, 2014 – The airline industry should improve its procedures and processes for group reservations, reveals a survey conducted by Azavista, the first data driven group travel and event planning solution. Azavista interviewed 200 group travel managers and 20 major airline carriers in EMEA and the United States and identified the challenges that the travel industry faces in this sector.

To contribute to a good economic climate, airlines should develop more flexible procedures for group reservations. According to the latest financial report from the International Air Transport Association (IATA), the global airline industry should make a high net profit of $19.7 billion in 2014, as passenger demand – groups and individuals – is expected to rise. While for individual bookings, reservations can be made in a matter of minutes, for group reservations matters are not that simple. A group booking could take days or even weeks.

 Price is another sensitive matter for group travel planners. Over 80% of the interviewed travel planners said that finding a good price for groups is harder than for individual bookings. As such, the airline industry should offer more flexibility in cancellations, for instance. According to Azavista’ s survey, 56% of the respondents stated that airlines should offer more flexibility in changes, as travel planners have to deal with last minute approvals.

 The majority of the respondents described group flight reservations as expensive, inefficient, frustrating and time consuming. Almost 60% of respondents stated that group check-ins can be made more efficient with online group check-in systems. They also proposed group baggage check in or boarding passes printed in advance before the group arrives. Travel planners are more and more taking into consideration which airline is the easiest to work with and which can offer the best terms and conditions.

 Furthermore, 80% of group travel managers say they would like a technology solution that can handle all aspects of group flight arrangements, such as sending RFPs, receiving offers, tracking terms and conditions and handling passenger details.

 On the other hand, for airlines, conditions are strict because groups come with a level of uncertainty and this might cause drops in revenue for the airline industry. Therefore, airlines choose to reduce this element of uncertainty by setting conditions that will safe-guard them in possible cancellations. To facilitate a more efficient planning process, both parties should work together and find the best solutions to make all procedures run smoothly.

 The results from the Azavista survey, “Group Flight Reservations: Trends, Challenges and Recommendations, March 2014” show that besides the apparent need for the industry to collaborate in order to ensure a smoother group planning process, technology can also play a vital role in facing these challenges.

Key findings of the survey:

  • 80% of the respondents concluded that the reservation process for groups is more complex than for individual bookings
  • 43% ranked price as one of the most important factors when making group flight reservations
  • 88% of the travel planners requested longer option dates when making group flight reservations
  • 56% of the respondents stated that airlines should offer more flexibility in ticket changes
  • 80% of the travel planners would appreciate a technology solution that can handle all aspects of group flight arrangements

Currently, Azavista is developing the first online solution that will streamline the group flight reservation process. Currently, the company offers an advanced eRFP and supplier sourcing tool that allows planners to seamlessly manage group accommodation, meeting space, dining and ground transportation. Azavista offers this solution completely free of charge.

About Azavista

Azavista was founded in 2010 and is headquartered in Amsterdam, The Netherlands. It is the brainchild of Web and IT specialists, as well as a team of travel and tourism industry professionals. Azavista believes that the future of travel and event planning is evidence-based. The company’s mission is to provide a tool that will help industry professionals around the world make bigger and better decisions. Azavista aims to facilitate travel and event planners in successfully overcoming budgetary and organizational challenges by using technology and data combined.

Press Contact:

Cassandra Michael, Azavista

cassandra@azavista.com

+31 (0)20 8464066,

www.azavista.com

Follow Azavista on Twitter (@azavista) and Facebook.

 

Azavista releases survey results on Event ROI, industry challenges and technology penetration

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Azavista, the first data driven group travel and event planning solution, surveyed 400 event planners from agencies and enterprises around the world. The goal of the survey was to identify the key problems event planners face, as well as the correlation between these challenges and the measurement of Event Return on Investment and the use of technology tools. 

According to the Azavista survey “Event Management: Budgetary Challenges and Event ROI”, over 70% of event planners do not measure the ROI of their events. Almost 60% stated that their budgets have been cut at least by 20% in the last 2-3 years and identified issues like limited resources and cost control as some of the main challenges they face.

“As event budgets become tighter and planners need to do more with less, measuring Event ROI can facilitate budget approvals, improve the overall success of the event and be utilized to avoid pitfalls in future projects. We believe that planners should start embracing a more evidence based approach in order to safeguard declining budgets and maintain the viability of their events” , stated JP van der Kuijl, Azavista CEO.

Another interesting finding from the Azavista Survey was that the penetration of technology tools remains significantly low in the event planning industry. Almost 50% of respondents do not use any Event Management Solutions at all; 160 respondents out of the 400 surveyed, use registration tools, while about 40 utilize Supplier Sourcing & RFP Tools and 70 Event Reporting Tools and Mobile/Web Apps. This finding is strengthened even more with the fact that 82% of respondents state that they are not aware of tools or solutions which can help them measure and boost Event ROI.

Azavista recognizes that every event has its own distinct variables, and as such, a standardized method to measure Event ROI that covers all parameters is challenging to implement. However in the survey “Event Planning: Budgetary Challenges and Event ROI”, Azavista identified the main methods event planners use to measure the Return on Investment and success of their events. Here are the top examples:

  • Analysis of social media content
  • Monitoring of sales results and new leads
  • Implementing questionnaires and monitoring attendance
  • Media coverage reports
  • Evaluating employee engagement
  • Solicitations vs participation
  • Website clicks
  • Costs vs. opportunities
  • Measuring the incremental revenue that came from the business contacts created during the event

The results from the Azavista survey, “Event Planning: Budgetary Challenges and Event ROI, June 2013” show that event planners do not emphasize on evaluating and boosting the Return on Investment of their events. Azavista estimates that this trend will change, as budget approvals become more demanding and planners have to validate the importance and success of their events. Furthermore, the penetration of event technology tools still remains low, but given the reduction in resources and manpower, sooner or later planners will have to turn to technology in order to streamline their work in a more time and cost efficient manner.

About Azavista

Azavista was founded in 2010 and is headquartered in Amsterdam, The Netherlands. It is the brainchild of Web and IT specialists, as well as a team of travel and tourism industry professionals. Azavista believes that the future of travel and event planning is evidence-based. The company’s mission is to provide a tool that will help industry professionals around the world make bigger and better decisions. Azavista aims to facilitate travel and event planners in successfully overcoming budgetary and organizational challenges by using technology and data combined.

Press Contact: Cassandra Michael, Azavista, cassandra@azavista.com , +31 (0)20 8464066

 

Download Whitepaper FREE

 

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